People waiting in a bright, modern Singapore laundromat

Singapore's Neighbourhood Advertising Network

Be the name residents already know
— before they search.

S$200 a month puts your brand on the screen inside the laundromat your customers visit every week. One estate you choose. One flat fee. No bidding wars, no algorithm, no island-wide spillover — just your face on the wall where they sit for their full 30-minute wash.

Why Roost Media

Your platform bill rises every month. Your reach doesn't.

PropertyGuru charges S$84 to turbo one listing for 7 days. Carousell starts billing S$10–30 per lead in June 2026. Shopee ad costs are up 3,100% in two years. You're paying more each month for leads who don't pick up — strangers from a feed they were already trying to scroll past. A screen on the laundromat wall down the road works differently, because the people watching it for 30 minutes actually live there.

73% view real-world screens favourably — vs 37% for online ads A screen in their estate looks like it belongs there. A Facebook ad looks like every other ad they swipe past on the bus. OAAA / Harris Poll, 2024
70%+ remember a venue ad without being prompted — vs ~10% for online banners Seven in ten people end up remembering your name unprompted. That's how a stranger becomes the agent — or the aircon company — they WhatsApp first. Convenience Advertising Research, peer-reviewed
76% took action after seeing the ad — the highest rate of any ad medium They go and search, or they message you directly. For a business with no shopfront in the estate, that's the call a platform lead never made. OAAA / Harris Poll, 2024

Simple by design

Live in your estate by next week.

No dashboards. No auctions. No algorithm to outsmart. Just your ad, playing in your neighbourhood, every day.

01

Pick your estate

Choose the exact laundromat from our network across Singapore's HDB heartlands. You know precisely which estate your brand will appear in — no island-wide spillover, no postcode roulette.

02

Send your creative

A simple image or video is all we need. No design experience required — we'll design one for you, free, if you'd rather we did.

03

Go live, stay live

Your ad plays 1-in-every-10 slots, 16 hours a day, all month. We send a play log every month so you see exactly how many times it ran.

04

Verify it yourself

Walk into the laundromat any time and watch your own ad play. No dashboard required. No other S$200 marketing product lets you do that.

A Singapore property agent reviewing a local advertising campaign

For Advertisers

Less than one Carousell lead.
An entire estate, every day.

Your customers live in Tampines or Sengkang. You sit somewhere else. The only version of you they can find is a 99.co listing or a Google result they have to go looking for — if they bother. S$200 a month puts your face inside their weekly laundry run, so by the time they need an agent, an aircon company, or a tutor, your name is already the one they remember.

You pick the estate. We play your 20-second ad on the laundromat screen you chose, continuously through the day, all month, for one flat fee. No bidding. No spillover into postcodes you'll never serve. No shopfront to lease, no fit-out to pay for. The next-best thing to having a unit in the estate — at less than one Carousell lead a month.

Who this is for:

Property agents. You farm Tampines from a 99.co listing. We put your face inside the lobby of the residents you're trying to win — before the next agent calls them first.
Home services. When the aircon dies, people call whoever they remember. Be the name they walked past during their Tuesday wash — not the one Carousell now charges S$10–30 a lead for.
Online & cloud brands. Cloud kitchens, e-commerce, online tuition — you deliver to their estate but live nowhere in it. We give your brand the storefront you traded away for cost savings.
Insurance & financial agents. S$419 for 32 Facebook leads. Zero pickups. Trust closes deals, and a familiar face around the neighbourhood opens the door long before the first cold call — which, frankly, nobody picks up anyway.
Reserve a Slot

For Laundromat Owners

S$200 a month.
Zero work from you.

Your washers earn. Your dryers earn. Your detergent vending earns. Meanwhile the wall behind your customers — the one they stare at for the full 30 to 45 minutes of every wash cycle — does nothing for you. Rent on HDB shop space has nearly doubled in a year. Electricity is eating 15 to 25% of your gross. The maths is getting tighter every quarter.

We mount a small digital screen on a quiet patch of wall. We fill it with vetted local businesses who want a presence in your estate. We pay you a flat S$200 every month — whether we sell every slot or not. Better than a vending machine: no restocking, no spoilage, no floor space lost, no maintenance run.

Zero upfront. Zero maintenance. We pay for the screen, the mount, the install, and every repair. You pay nothing, ever.
Flat S$200, paid GIRO, first week of every month. Whether we sell every slot or not. No revenue share, no variable rates, no surprises.
Silent. Neighbourhood-safe content. Never with sound. We adhere to Singapore's advertising guidelines — nothing political, religious, or out of place in a neighbourhood venue.
Closing or moving? We remove it. Within 5 days. No charge, no questions. You're never locked in.
List Your Venue

Currently working with self-service laundromat operators across Singapore — chains and independents. 24-hour and standard-hours sites both welcome.

A laundromat owner in a bright, modern self-service laundromat

Get in touch

A 10-minute chat.
Zero commitment.

Whether you want a screen in your estate or a screen on your wall — drop us a WhatsApp. We reply within one business day, and we'll come to you. No deck required.